You need to have the right keywords too, so where do you find them? Not only will Google use your keywords to drive traffic to your listing, so will eBay’s search engine, Cassini. Use another one in your first sentence, and then spread them evenly through the description. You only have 80 characters to capture your audience, so make sure that you use one of the top three keywords. Writing a catchy, memorable headline is the first step in engaging your audience and prompting them to click through to your product description. The first place you should use a keyword is in the headline. Where Should I Place My Keywords in My eBay Product Description?
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